Microsoft invests in former foe, ailing Apple Computers

Aug. 10, 1997

By JIM BROOKS

"Surprise" is the word most of the Mac faithful use to describe the recent deal between Apple Computer and its former antithesis, Microsoft Corp.

At the Macworld Expo in Boston, Microsoft Chairman Bill Gates and Apple's de facto CEO Steve Jobs announced Wednesday an agreement that would infuse $150 million of Microsoft's money into ailing Apple Computer.

The agreement sent Apple's stock price soaring, gaining 33 percent almost immediately.

The move works to both company's advantage. Apple needs to boost the public's confidence in its products and reverse the "Apple is dying" rumors.

It also protects the existing market for Microsoft products that run on Macs, which is said to run into hundreds of millions of dollars. A cross-licensing agreement will mean faster development of Microsoft products for Macs.

In return, Microsoft's Internet Explorer becomes the only Web browser that Apple will now ship with new Macs.

The agreement falls into place as part of the plan to rebuild Apple.

Apple co-founder Jobs has moved himself from his role as an adviser to that of board member.

He also has appointed some computer-industry heavyweights to fill other spots on the board: Oracle Chairman Larry Ellison, one-time IBM Chief Financial Officer Jerome York, and Intuit Corp. President and Chief Executive Bill Campbell are the latest to join.

So for now, Apple's future is assured -- though it still has some hurdles to clear, including additional appointments to its board of directors and the naming of an "official" chief executive.

SHUTTLE AUDIO, VIDEO. If you're wondering what's going on aboard the latest space shuttle mission, you can visit United Space Alliance's Web site for real-time audio and video feeds from NASA-TV.

The video requires no special plug-ins or equipment. All you need is Netscape Navigator 2.0 or greater, or Microsoft Internet Explorer 3.0 or greater.

The audio feeds require RealAudio, available free for all computer operating systems.

The USA site also has a realtime tracking page that gives you up-to-the-minute location of the shuttle. The fancy version is Java-powered, though a non-Java automatically updated graphic version is available too.

Point your browser to www.unitedspacealliance.com

NETSCAPE NEWS. Netscape Communications is reportedly going to offer a stripped-down version of its Navigator software for browsing the World Wide Web.

The current browser is part of the Netscape Communicator package, which includes an e-mail client, web page editor and other communication tools.

Netscape's standalone Navigator has been the dominant software for Web surfing over the years. In its earlier versions, it was fairly compact and simple to use.

Netscape Communicator isn't difficult to use, but the software requires lots of hard disk space. The compressed Communicator download package itself weighs in at more than 11 megabytes -- and requires about twice that much room to install on your hard drive.

The standalone Navigator 4.0 would likely incorporate the Netcaster "push" technology, and require only 5 megabytes of hard-drive space.

Netscape said the move is the result of feedback from customers, many of whom want a simpler Web browser package.

A standalone Navigator 4.0 will give Internet Service Providers an up-to-date software package that can be inexpensively licensed or purchased for their new customers -- something that Microsoft already offers with free-for-asking Internet Explorer.

AOL ON TARGET. America Online's goal of 10 million subscribers by the end of 1997 is within reach, the online company's chairman said this week.

AOL was forced to scale back its advertising earlier this year when it was swamped with customers trying to take advantage of its $19.95 unlimited usage pricing that went into effect last December.

But despite the bad publicity, Chairman Steve Case told Reuters on Thursday that the company added more than 600,000 subscribers in the past quarter -- and is on track to reach 10 million total.

His comments came after AOL released its fourth-quarter earnings, which were higher than previously expected.

Comments and questions about this column may be sent to jbrooks@myoldkentuckyhome.com, or visit www.myoldkentuckyhome.com on the World Wide Web.

| HOME |